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  • Oct 16, 2012
    blog

    How farmers buy crop inputs 77

    In December, Farm Industry News will publish its 2013 Buyers’ Forecast issue, chockfull of predictions about pricing and supply of farm inputs for the upcoming year. In my tangential approach to researching this story, I stumbled across the term “neuromarketing,” described as a new field of marketing research that studies buyers’ brains and measures their body’s response to marketing stimuli....More
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Keeping crop protection chemicals on the crop for which they are intended has been a...

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