The speed of this year’s harvest also saw an uptick in early order activity, companies indicated. “We have already seen a strong response to our early-order programs this year,” King says. “Seed supplies will be tight, but growers have a better chance of getting the products they want if they order and purchase early.”

Beck’s Hybrids reports similar early order activity. Ryan Parkin, Beck’s marketing communications, says, “We encourage our customers to order early for two reasons – lock in the hybrids that they prefer on their operation and utilize early order incentives.”