After a decade of launching products in the geospatial realm, Trimble Agriculture announced a new course for the company at its Annual Resellers Meeting held in Loveland, CO, in January. 

“This year the focus is on connectivity, which is important for bringing together all of the data collected in the field,” says Matt Hesse, sales manager for Trimble’s North America ag division. “The big question today is how do I make all of these devices work together. So our emphasis this year is to pull it all together to help drive better efficiency.”

In step with that focus, Trimble announced new products and features for 2011 that build on its Connected Farm system. This wireless data transfer system allows farmers to share data between the office, vehicles and workers in the field, eliminating the need for a USB stick or other storage device.